The Profitable Chair Challenge
- Day 1 · September 21Find the leak
- Day 2 · September 22Fix the experience
- Day 3 · September 23Build the system
- VIP · September 24Build your plan with Karen
Free live training for salon pros
Salon owners and stylists with full, profitable chairs didn't just work harder. They learned how to create demand, keep every guest they earn, and price their time like it's worth something. Karen Hardee teaches all three, live, in free weekly trainings.
A live training, not a rerun
Each date below is its own live training with its own topic, not a repeat of the last one. Three nights at 7:00 PM ET on Zoom, with the VIP Experience after, delivered once and not recorded for replay past a short window. The stylists who get the most out of this show up for every week they can, not just one.
What the challenge is
Every week runs the same free, live format: three nights at 7:00 PM ET on Zoom, with the VIP Experience after. Day 1 you find the leak, Day 2 you fix the experience, Day 3 you build the system. The training itself is different each time. Here is what each week actually teaches.
More new clients will not fix a retention problem. Over three live nights you find exactly where guests and revenue are falling through the cracks, build the Extraordinary Guest Experience that gives guests reasons to return, spend and refer, and put systems behind the guest journey so consistency does not depend on anyone remembering every step.
Reserve September 21-23 →VIP is the premium implementation session that follows the three challenge nights. You build your personal 30-day plan with Karen, step by step, and she takes your questions until you have a system you can run solo. No assistant, no tech budget, no team required. VIP is offered right after you register, and the details are shared there.
Watch first
Sixty seconds on why she built this challenge, and what three free nights can do for your chair.
What changes
Keeping the clients you already have changes the shape of your whole business. Here is what that looks like.
Keep the clients you already have and the slow slide stops, no ads, no discounts, no chasing.
The three moves turn one appointment into the next one, so the week starts filling in on its own.
Who this is for
It works the same whether you rent a booth or run a full team. What you have in common is the thing nobody taught you in beauty school: how to keep the clients you already earned.
See the schedule →Why it works
They're losing it to clients who simply drift away. No complaint, no goodbye. The whole challenge is built to stop that leak and win back the ones you thought were gone.
Stop guessing where the money goes. You'll see exactly what slips out of your chair each week, and what to do about it.
The small, learnable moves that turn a single appointment into someone who rebooks before they walk out the door.
A follow-up that wins back clients you thought were gone, without discounts, promos, or chasing anyone down.
You leave with a simple plan you can run on your own, so a full, profitable chair feels normal instead of lucky.
No assistant, no tech budget, no team required. Everything is designed to run solo on a Monday morning.
You leave each night with work done on your own business, using your own numbers, with Karen answering live.

About Karen
I'm Karen Hardee, and I've been behind the chair for 39 years. I built a 97% personal client loyalty rate before any app existed to help me, before anyone in this industry was even talking about retention.
I watched clients drift. I added up what it was costing me. Then I designed a system to stop it, and I kept the same clients coming back year after year, because the system worked. This challenge is everything I learned, handed to you across three free nights.
From beauty pros who did it
I thought I needed more clients. I had a full schedule. Night one showed me exactly where the money was leaking. A few weeks after I put Karen's system in, my rebookings climbed and my income finally felt consistent.
I had gaps every week and figured I needed an ad budget. A few weeks after night two, clients I was sure had moved on came back. No promos, no ads, just the follow-up Karen teaches.
I stopped chasing new clients and my existing ones started reaching out. That had never happened in eleven years. It's the thing nobody taught us in beauty school and every one of us needed.
I always had a reason it wasn't the right time. I finally showed up and built the system. My income has held steady for months. I'd never been able to say that before.
Questions, answered
Yes. All three live nights are free to attend. After you register you are offered the VIP Experience, the premium implementation session where you build your full plan with Karen.
Independent stylists, salon suite owners, booth renters, and salon owners who want a fuller, more profitable chair without chasing new clients or running more ads.
The challenge is built to be experienced live. Replays are limited and short, because the real work happens in the room while Karen answers questions in real time.
Yes, but each week is a different live training, not a repeat. Pick the dates that fit your calendar, and if you can make more than one week, register for those too, since each covers new ground you will not see again.
Just an internet connection and a device to watch on Zoom. A notebook and pen are recommended.
Karen is a beauty industry veteran with 39 years behind the chair and a 97% personal client loyalty rate. She is a Salon Today Business Coach, her salon has been named a Top 200 Salon in North America for multiple years and one of the Top 200 Fastest-Growing Salons in North America, and she has been featured in Salon Today (read The 2 Crucial Steps to Creating a 7-Figure Business, Strategies for Ensuring Long-Term Success and Profitability, and Email Marketing Magic) and interviewed on multiple business podcasts.
Your turn
Three free nights, live on Zoom, with the VIP Experience after. Pick your week and save your seat.
Live on Zoom at 7:00 PM ET · Replays are limited and short